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What does “kupi” mean, and what else is the trend called?

Updated:

Short answer

“Kupi” is Russian for “buy”, and the full name quotes a line from “Bare Minimum” about buying a hugely famous phone. The gag is the swagger of a screen that keeps opening, a fur coat and a hotel suite. People also search foldable phone dance, hotel phone dance or bare minimum dance.

Still from a sample clip: a woman in a floor-length green fur coat stands in a candle-warm wooden hotel suite after dark and lifts a wide unfolded screen
Still from a sample clip: a woman in a floor-length green fur coat stands in a candle-warm wooden hotel suite after dark and lifts a wide unfolded screen

Questions people ask

Is it an advert?

No. Fans made it, and the phone in our video is a made-up folding one without a logo.

Why a hotel suite?

The viral clips are set in one, so it is our starting room.

Who does the dancing?

The person in your picture: you, or a grown-up friend who said yes.

Step into the hotel room

Add one photo and you're the star who unfolds the giant screen, dances with it and walks out. Nothing to subscribe to, and the finished video has no watermark.

Make my video